Chinese Outbound Tourism

Marketing Consulting

Promotion on Chinese Market

Representation Services

Chinese Tourism Attraction

Events, Sales, Media

Taipan is a company focused on China Outbound Tourism

Taipan is a marketing consulting company entirely focused on Chinese outbound tourism. Providing a wide range of services for reaching tourism industry professionals and final clients all over China, Taipan main offices are based in Shanghai, while relying on a vast network of agents in all the main cities. A mixed understanding of Chinese business culture and Western tourism sector allows us to come up with promotion and marketing strategies effectively customized to the expectations and requests of both demand and supply side.

More about us

A wide range of different services


Local presence

We are mainly based in Shanghai and have connections all over China, constantly communicating with over 500 tour operators in all the main cities.

Our contacts

Case studies

Read our case studies and get inspired for a new project on how to attract Chinese tourists. We have been working for over ten years in this sector

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Latest Insights

News and articles from China outbound tourism market

Contact us for any information on how to approach Chinese tourism market

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